The fallacy of the long tail

The Long Tail. Truth and complete bunkum. It’s true as a theoretical model, where a multitude of products sell in (extremely) small quantities while only a few sell in gigantic volumes. But it’s bunkum in that it argues a business model is economically viable in the tail when it simply isn’t.

Seems one man’s theory is another’s poverty.

rcadmin

rcadmin

Founder guy. <a>@sallycollings</a> fan + <a href="https://twitter.com/f1">@F1</a>. Foodie. Muso. Tech. Tunes. Words. Aussie!

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