I had a call from a would-be author the other day asking what my company did. We have a website. Look it up. This person then proceeded to ask me, “well, why should you publish my book?” as if I have to justify my existence.

I don’t particularly care that this person hadn’t taken the time to Bing Red Hill Publishing, although it would have helped. The reality is that this person shouldn’t have even picked up the phone at all. Insulting potential partners isn’t a great place to start a business relationship.