Marketing tools forget relationship

You’ll find lots of information on the internet about marketing your book; from the tools to use to the basic principles. What you’ll rarely see is mention of the ‘r’ word: relationship.

The purpose of marketing is simply this: to build meaningful, long-term relationships with your readers.

So forget about the tools you’re using (and stop worrying about whether you’re up with the latest trends) and start building relationships; meaningful ones, ones that result in sales.

rcadmin

rcadmin

Founder guy. <a>@sallycollings</a> fan + <a href="https://twitter.com/f1">@F1</a>. Foodie. Muso. Tech. Tunes. Words. Aussie!

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Marketing tools forget relationship
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