Inspirational thought from Seth Godin about how we build a business; whether we push for more or lead with better:

The easiest form of management is to encourage or demand that people do more. The other translation of this phrase is to go faster.

The most important and difficult form of management (verging on leadership) is to encourage people to do better.

Better is trickier than more because people have trouble visualizing themselves doing better. It requires education and coaching and patience to create a team of people who are better.

Red Hill Publishing will soon release a book that will help individuals ‘visualise themselves doing better’. It’s called Born Genius and it will help anyone find their own unique genius.